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Facebook Garage Sthlm, sammanfattning del 1

Ordet garage i Facebook Developer Garage anspelar på det rum där IT-företag som Hewlett Packard 1939, Apple 1975, Google 1998 och en rad andra företag startat. Artikel i Facebooks Developer Wiki: Attending or hosting a Facebook Developer Garage is an opportunity for a deep dive into Facebook Platform: it is a forum to share ideas with local developers, look for partners on your latest project, see and participate in Facebook App demonstrations, seek technical support, or just network and socialize with other developers interested in the Facebook Platform.

Facebook Garage Sthlm, part 8

Johan Edfeldt 🔗It’s tempting to invest in distributed Internet application. But it’s darwinistic. In normal business you can alleviate insufficient products with marketing, but not here. You must know your target group immeaditely. Investing venture capitalists is a lot of intellectualized gut feeling. I think the old people understand the real essence of it [social media]. Growth will go down since there are people there now that doesn’t are in to it but just checking it out.

Facebook Garage Sthlm, part 7

Niclas Strandh 🔗Future of social media Everything will be social media in the future. We can’t separate social media from what isn’t social media. More companies in Sweden blogs. Blogging is no longer the devil but something useful. They react and act on social media. Today I made peace with an editor in chief on Dagens Media. The digital life and the analogue life is merging. It’s no use to talk about digital life vs.

Facebook Garage Sthlm, part 6

David Haddad, Spontu 🔗Raising money 🔗Who you think will give you money: FBFund, Quickstart Fund, App Factory, Altura 1. They are looking for small teams and loan money and expects discount on shares in return. Haven’t found an example where they actually have invested. Why they probably won’t give it to you: Their model doesn’t scale, no major exits. So who has raised money so far? (By direct investments, not in any of the above mentioned funds) iFamily (Geni/Kindo-like), SocialMedia (application factory like Slide), Courses (re-implemented a removed Facebook functionality), Causes.

Facebook Garage Sthlm, part 5

Peter Arvai 🔗Mobispine, a news reader for the mobile phone. The Mobispine Facebook app. Idea 🔗If I can connect to my friends via Facebook and have news in my cell phone we can have something called social news. Let users share news. Recommend news in the cell phone to your friends (and read what your friends had recommended). Get friends status updates and create their own. Wanted to have Facebook login form in mobile app like we have with other services.

Facebook Garage Sthlm, part 4

Gabriel Sundqvist 🔗Pronto, word-of-mouth marketing agency (and also bread delivery, Änglabröd, and comic store, Tokyo stop) Cancerfonden is one of the clients. Worked with the breast cancer campaign Rosa bandet. To raise money online and increase brand awareness. Created an Facebook application. A small banner on the personal profile telling that he added the application but not invited any friends or contributed any money. Two toplists: most given money (only men on the top list), most invited people (only women on the top list)

Varför?

…blogga dessa anteckningar när ändå allting strömmas direkt på nätet? Eftersom jag ändå för ned anteckningar så kan jag lika gärna publicera dem. Senare hoppas jag komma med en sammanfattning med mer insikt.

Facebook Garage Sthlm, part 3

Annika Lidne 🔗Walled gardens AOL the original walled garden on the Internet. Moralistic censorship blocking nasty words. Not interesting from a searching point of view. Scandals: Beacon, 5000 friend limit, closed account. No data portability with Facebook. Can’t compile information from Facebook like on Friendfeed. I won’t login to a bloody site just to view something. After the users have looked up all old class mates (that they didn’t like anyway) and their neighbours–what to do next?

Facebook Garage Sthlm, part 2

More notes: Brit Stakston 🔗Worked on a computer-based system for study and work abroad in 1992. Released on CD-ROM 1994, Internet 1997. Companies have a fear of social media. Must tell them that bad things happen in real life too. Fear of lack of control. Inspire companies to listen, talk, interact, have courage. Be flexible and do in-flight corrections. Before: 27 different youth portals. Today: go fishing where the fish is.

Facebook Garage Sthlm, part 1

Jonas Nyvang, Myspace 🔗Marketing and content in the Nordic countries. Denmark is one of the most growing countries in Myspace. [Boring demo reel for Myspace] »People, content and culture« 110 million active users contra Facebook’s 80 m. 8 million artists and bands, 1.5 billion images on Myspace. The difference between the two: Facebook: Social graph, the people you know Myspace: Interests, dreams and passions Culturally relevant by developing local content locally.